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Performance-based design

Keep “Measurement” in mind — how will I measure it

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Program 1: ID 101 — What is ID

| Format | Short Video + Practical application(AI) | | | --- | --- | --- | | Goal(OKR) | O

  1. L&D
  2. Higher-ed vs Corporate ID/ Internal vs External

Context-based 【Concept】

  1. ID theory and models
  2. Essential tasks and skills
  3. Modality & Deliverables
  4. Stakeholders: roles involved
  5. Measurement methods
  6. Tools |

【Actions - nuance】 Full-cycle Design Process [models]

  1. Needs analysis [Goals]
  2. Pick the right [modality]
  3. Deliverables [tasks+subtasks] —> create, review, refine, get it ready [theory] —> apply [skills] —> apply [tools]
  4. [Stakeholder] Communication and management
  5. [Measure] success |

<aside> 💡

They already know what. Now they need to know “what exactly is being done” E.g., “I already know that ID will make storyboards. But I don’t know what exactly a professional ID is when making a storyboard.”

✅ A crash course for all factual knowledge

✅ Context-based video to show concepts and actions [tell the full story] + practice

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